Sponsorship Opportunities

BlerDCon 2026 Sponsorship Opportunities

March 6–8, 2026 | Hyatt Regency Crystal City, VA

Theme: Geek-Nik: Cars & Bars
www.blerdcon.org

Celebrate Diversity. Empower Creativity. Join the Movement.

BlerDCon is the ultimate celebration of Black nerd culture — a vibrant, inclusive gathering where creativity, innovation, and community collide. From anime to cosplay, gaming to music, we bring together thousands of fans, creators, and industry leaders for a weekend that feels like family and fuels the future of geek culture.

Partnering with BlerDCon means more than logo placement — it’s aligning your brand with a movement that celebrates representation, culture, and imagination on the grandest stage for Black nerds and allies alike.

About BlerDCon

Since 2017, BlerDCon has been a trailblazer in redefining the convention landscape, creating a safe, welcoming space for fans of color and their allies to gather, connect, and thrive.

Each summer, attendees experience three unforgettable days of panels, celebrity guests, concerts, cosplay, workshops, and fandom-fueled fun.

With over 12,000 unique attendees and 40,000 turnstile entries in 2025, BlerDCon continues to expand its reach, community, and cultural impact.

“It feels like a family reunion.”
“It’s like Black Halloween.”
“A safe space where we can all be our authentic selves.”

Our Audience

BlerDCon attracts a diverse, dynamic audience across the country:

• Ages 25–44 make up nearly 80% of attendees
• 55% women / 45% men
• BIPOC fans, creators, and professionals from every major U.S. market
• Passionate about anime, gaming, tech, film, cosplay, and pop culture

With over 72,000 online followers and 200,000 annual website visitors, your brand can engage directly with a thriving multicultural audience that drives trends both on and offline.

Why Partner with BlerDCon?

1. Targeted Audience Engagement
   Reach a passionate community of Black nerds and multicultural creatives often overlooked by traditional marketing channels.
2. Brand Alignment & Visibility
   Demonstrate your commitment to diversity, equity, and inclusion through visible brand integration — from main stage screens to badges, banners, and online promotion.
3. Experiential Marketing
   Activate your brand with immersive, high-energy experiences that leave a lasting impression. From custom lounges to sponsored parties and activations, we’ll tailor your presence to fit your goals.
4. Community Connection
   Build authentic relationships with fans, creators, and influencers who shape culture and conversation.
5. ROI-Driven Exposure
   Amplify your message across our digital ecosystem through social media, Guidebook integration, and multi-channel engagement before, during, and after the convention.

Sponsorship Levels

Platinum Sponsor | $50,000–$100,000+

• Premium exhibit space on the main ballroom level
• 90-minute standalone panel slot
• Logo on all full-weekend badges (including VIP)
• Escalator and main stage signage
• Digital presence: website, email, and social media inclusion
• Logo projection on main wall overlooking convention floor
• Formal on-stage recognition

Gold Sponsor | $25,000–$50,000

• Prime exhibit space
• 60-minute main stage panel
• Main stage and web recognition
• Social media and email promotion

Silver Sponsor | $10,000–$25,000

• Exhibit space in vendor hall
• 45-minute main stage panel
• 5-month website presence
• Social media inclusion

Bronze Sponsor | $2,500–$10,000

• Vendor-level activation
• 5-month logo placement on website
• Social media and email visibility

Activation Opportunities

Bring your brand to life through one-of-a-kind experiences that connect with our attendees:

• Badge Sponsorships
• Panel or Gaming Sponsorships
• Food Truck Rally & Outdoor Activations
• Cosplay Contest Presenting Sponsor
• Movie or Series Screenings (starting at $5,000)
• Brand Lounges & Interactive Installations

Whether you’re showcasing products, debuting media, or creating memorable fan experiences — BlerDCon offers the platform and creativity to make it happen.

Our Reach

• 12K unique attendees in 2025
• 15K expected in 2026
• 600M+ TikTok impressions under #BlerDCon
• 150K+ lifetime turnstile attendees
• 200K website visitors annually

As seen in The Washington Post, The Grio, NPR, and Game Industry News — BlerDCon’s cultural footprint continues to grow each year.

Past Partners

Our partners and sponsors include:
Paramount, The Arlington National Landing, Geekelove, Blerd.com, and more.

Join Us

Do you want to reach 10,000+ highly engaged attendees, elevate your brand presence, and stand with a movement that celebrates diversity and creativity?

Become a Sponsor Today.
📩 [email protected]
🌐 www.blerdcon.org